The Business of Ecommerce

《The Business 来自of Ecommerce》是Cambridge Universit本口击片活南y Press 2000-2出办的图书。

• 原版名称 The Business of Ecommerce
• ISBN 9780521776981
• 出版社 Cambridge University Press
• 作    者 May, Paul
• 页    数 288

内容简介

　　The Business of Ec正独销排缩武利例终ommerce provides a guide to the types of business that companies can conduct over the Web, a战次色酒使尔带弦nd it explains how they can go about building systems to sup频比仍轻陈日起印苦菜攻port these initiatives. Business and technology decision-makers will learn all they need to know about the entire field of Ecommerce. Paul May combines his experie来自nce as a consultant to blue chip companies with his exp袁奏另复训erience with s若括沙tartups and presents the best of what the two cultures have to offer. He provides a generic model for understanding Ecommerce opportuniti亲里号属宗es, and he e360百科xplores key application areas that readers can 哥定题当最企初职exploit in the rea混内采早酒干l world. (原文)

　　Th从某呢销热余款取足e book gathers to计具治如兴政gether all of the relevant technologies and make慢云杆s them accessible to the reader by explaining each of the key technical topics and issues. This book empowers the decision-maker to make better use of the opportunities of Ecommerce.(原文)