
《当代商务基础知识:商务英语考试必读》是2011年经济科学出版社来自出版的图书,作者360百科是安秉哲。
- 书名 当代商务基础知识:商务英语考试必读
- 作者 安秉哲
- 原作品 Basics of Modern Business-A Supplementary Reading for BE Examinees
- 出版社 经济科学出版社
- 出版时间 2011年8月1日
内容属孩深家文损远沿丝简介
《当代商务基础知识:商务英语考试必读(英文版)》有以下特点:以通俗易懂的英语系统介绍当代商务基础知识;所涉及的商务基础知识面广,基本上覆盖当代的商务活动和概念,包括最新的商务概念来自,如"物联网"、"生态足迹"、"碳贸易"、"团购网"等;汇总了在《当代商务基础知识:商务英语考试必读(英文版)》中出现的1466个常用商务关键词汇(Glossary)和97个常用缩略语(Abbreviations),并附有相应的中文,便于读者掌握商务英语关键词翻米汇。这些关键词汇和缩略语都是名词,基本上折射出当代商务概念和基本知360百科识。
图书目录
Chapter One Business Entity
1.1 Company and Company Registration
1.2 Company 洲完术玉问研刘Names and Ownersh蒸跑够绍副台下什派冷候ip
1.3 Other Special Forms of Companies
1.4 Industry Classifications
1.5 Business Permits
1.6 Corporate Structure
1.7 Corpora云可表便亮界误却己评义te Titles
1.8 Corporate Departments
1.9 Company Expansion: Mergers and Acquisitions
1.10 Visi雷on Statement and Mission Statement
Chapter Two Human Resources
2.1 Human Resource Mana世利gement
2.2 Recrui料督知二兵编迫万号剧tment
2.3 Employment
2.4 Employment Contract
2.5 Jobs and Workin谓裂g Hours
2.6 Breaks and Leaves
2.7 Company Benefits
2.8 Per得营奏伤航适金判湖因formance Evalu团检ation and Unemployment
2.9 Teamwork and Teambuilding
Chapt望益感额年掌她量氢的er Three Busines计赶坐s Management
3.1 Management in General
3.2 Public Relations Managemen然收少破束画波川儿个际t
3.3 Lo普限曲gistics M任销放减肉第交贵城声且anagement
3.4 Industrial Management and Technology Management
3.5 Project Management
3.6 Other 啊Fields of Mana源起gement
3.7 Company and Government Relations
Chapter Four Economy and Economics
4.1 Economy in General
4.2 Economics in General
4.3 Demand and Supply
4.4 Fundamental Concepts and Terms of Economics
4.5 Trade Balance
4.6 International Financial and Economical Organizations
4.7 Sustainability
Chapter Five Finance and Accounting
5.1 Money
5.2 Money and Banks
5.3 Bank Account and Payment through a Bank
5.4 Corporate Finance and Accounting Management
5.5 Elements of Accounting
5.6 Balance Sheet and Income Statement
5.7 Getting Paid
5.8 Stock and Stock Exchange
5.9 Insurance
Chapter Six Market and Marketing
6.1 Market in General
6.2 Marketing in General
6.3 Marketing Management
6.4 Commercial Advertising
6.5 Brand Management
6.6 Distribution and Sales Incentives
Chapter Seven International Trade
7.1 International Trade in General
7.2 Free Trade and Trade Bloc
7.3 Regulations and Restrictions
7.4 International Trade Documentation
7.5 INCOTERMS
7.6 Export Shipment
Chapter Eight Production and International Standards
8.1 Production and Productivity
8.2 Product Manufacturing
8.3 Quality Control
8.4 Industrial Standards: ISO
8.5 Other International Standards
8.6 Packing and Symbols
8.7 Radio-frequency Identification Technology Application
8.8 Carbon Emissions and Ecological Issues
Chapter Nine Business Communication
9.1 Business Communication in General
9.2 Cross-cultural Communication in Business
9.3 Business E-mail Communication
9.4 Business Negotiation
9.5 Other Types of Business Communications
Glossary
Abbreviations
Answers to Reading Comprehension Exercises
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